Rise and shout, the Cougars are out. Brigham Young University athletics carries one of the most distinctive collegiate identities in the Big 12, built on the royal blue and white of Provo with the Y lettermark and the cougar head as its visual anchors. Cosmo the Cougar is one of the most decorated mascots in the country, and this bundle covers the full BYU identity across 44 designs including the Cosmo character in four versions, the official Y oval, three campus university seals, the Shaka hand sign, the Utah state silhouette, skull graphics, athlete illustrations, heritage badges, and every BRIGHAM YOUNG COUGARS wordmark in the brand.
Cosmo's head portrait features fine whisker lines extending from the muzzle area, and those lines are among the thinnest paths in the entire bundle. At small hat badge sizes, whisker lines that weren't built with consistent stroke weight either disappear entirely or merge unevenly with the adjacent face geometry, leaving the cougar face looking smooth rather than feline. The whisker paths in this bundle maintain uniform taper and consistent spacing from the muzzle edge so the face reads as a cat with whiskers at any size you cut it.
BYU Cougars Legacy & Design Identity
Brigham Young University has competed in intercollegiate athletics since 1875, building the Cougars brand in Provo with a fanbase that carries that royal blue conviction across every sport the university competes in. Cosmo the Cougar has been recognized as one of the most entertaining and athletic mascots in college athletics, performing at events across every BYU program and bringing that distinctive Cougars energy to arenas, courts, and fields throughout the Big 12. The bold Y lettermark in its royal blue oval is one of the cleanest and most recognizable primary marks in collegiate athletics, and the cougar head adds the aggressive character that completes the BYU visual identity. This bundle also includes marks from BYU-Idaho and BYU-Hawaii, making it the most complete BYU system identity set available.
What's Inside This Bundle
- Cosmo the Cougar full-body cartoon mascot with BYU stacked lettermark in blue and gold
- Cosmo the Cougar cartoon mascot pair with BYU lettermark in blue and gold
- Classic cougar leaping pose with BYU lettermark in blue
- COUGARS jersey number 00 lockup in blue
- Number one foam finger with BYU lettermark in blue
- Skull design wearing a BYU headband in blue and white
- COUGARS BRIGHAM YOUNG vintage sunburst badge with Stronger Together tagline
- BRIGHAM YOUNG COUGARS bold stacked wordmark in blue block style
- BRIGHAM YOUNG COUGARS bold stacked wordmark in blue italic style
- BYU EST. 1875 COUGARS bold stacked wordmark in blue block style
- BRIGHAM YOUNG COUGARS EST. 1875 circular heritage badge with Honor Pride Tradition tagline
- Circular HOME OF CHAMPIONS badge with cougar head and BRIGHAM YOUNG COUGARS wordmark
- BRIGHAM YOUNG COUGARS circular badge with cougar head in an inverted text style
- BYU bold stacked wordmark in blue and grey shadow outline style
- BRIGHAM YOUNG COUGARS bold stacked wordmark in blue outlined large style
- BRIGHAM YOUNG UNIVERSITY COUGARS bold horizontal wordmark in blue
- BRIGHAM YOUNG COUGARS bold stacked wordmark in blue compact style
- COUGARS pennant shape wordmark in blue fill style
- BYU Idaho 1888 Rexburg circular official university seal in blue
- BYU Provo Utah Founded 1875 circular official university seal in blue
- BYU bold lettermark in blue and gold outlined style
- Shaka hand sign in blue outline style
- Classic Y lettermark in bold blue oval format
- BYU Hawaii 1955 Laie circular badge in red and blue
- BRIGHAM YOUNG bold stacked wordmark in blue speed line style
- BRIGHAM YOUNG UNIVERSITY COUGARS bold horizontal wordmark in blue compact style
- Male athlete back view illustration in a BYU uniform
- BRIGHAM YOUNG ATHLETICS bold stacked wordmark with speed lines in blue
- Cougars brush script wordmark in blue casual style
- COUGARS bold wordmark with an American star and stripe banner in red, white, and blue
- Female athlete back view illustration in a BYU uniform
- COUGARS bold standalone wordmark in blue block type
- BYU circular monogram badge in blue ring style
- Skull design wearing a gold snapback cap and cougar bandana in blue and gold
- Utah state silhouette shape with Y lettermark in blue fill
- BRIGHAM YOUNG UNIVERSITY FOUNDED 1875 PROVO UTAH circular official seal
- BYU bold standalone lettermark in large royal blue format
- Classic Y lettermark in bold blue large oval format variation
- Cosmo the Cougar fierce head portrait wearing a BYU cap in blue and gold full color
- Cosmo the Cougar fierce head portrait in black and white outline style
- BYU BRIGHAM YOUNG UNIVERSITY official stacked wordmark in navy clean type
- BYU BRIGHAM YOUNG UNIVERSITY official stacked wordmark in blue bold type
- COUGARS bold stacked wordmark in black distressed mirrored style
- BRIGHAM YOUNG UNIVERSITY bold stacked wordmark in blue block type
44 unique design variations in one bundle, all in the iconic royal blue, white, and gold BYU Cougars colorway, including marks from BYU-Idaho and BYU-Hawaii.
Why This Bundle Stands Out
- Cosmo's whisker line paths maintain uniform taper from muzzle to tip at compact sizes so the face reads as feline rather than smooth
- Cosmo the Cougar appears in four versions: full-body cartoon, pair, fierce color head, and fierce outline, covering every apparel and badge layout need in one file set
- Y lettermark oval holds its clean negative space inside the Y counter at small decal sizes where the triangular opening typically starts to close first
- Three BYU campus seals are included, BYU Provo, BYU-Idaho, and BYU-Hawaii, making this the most complete BYU system identity bundle available
- Both male and female back-view athlete illustrations are included for gender-neutral apparel across all BYU athletics programs
Perfect For
- T-shirts and hoodies for BYU Cougars fans
- Heat transfer vinyl projects for apparel and accessories
- Car decals, window stickers, and fan gear
- Mugs, tumblers, and drinkware
- Patches, iron-on badges, and embroidery reference art
- College fan gift items and custom school merch
- Wall art and framed prints for fan rooms and man caves
What You Will Receive
- SVG - Scalable Vector Graphics for cutting machines
- DXF - AutoCAD Drawing Exchange Format
- EPS - Encapsulated PostScript for professional design software
- PDF - Portable Document Format for viewing and printing
- PNG - Transparent background, 300 DPI high resolution
- AI - Adobe Illustrator native format
Software & Machine Compatibility
- Cricut Design Space (all Cricut machines)
- Silhouette Studio (Cameo, Portrait, Curio)
- Adobe Illustrator
- CorelDRAW
- Inkscape (free)
- Affinity Designer
- Canva Pro
Terms of Use
Permitted:
- Personal creative projects
- Commercial use for physical products you create and sell
- Small business and entrepreneurial applications
Prohibited:
- Reselling, sharing, or distributing the digital files
- Including files in digital design bundles or marketplaces
- Claiming ownership of the original design
This is a DIGITAL DOWNLOAD only. No physical product will be shipped. Files are available immediately after purchase.
Rise and shout. Download the bundle and put Cosmo and the Y on everything you make next.